Linguistic Inquiry and Word Count

LIWC is the world's gold standard in software for analyzing psychology from language. Receptiviti transforms this trusted science into a platform that brings LIWC and psycholinguistic analysis into practical business use.

The Gold Standard
27,000+ Peer-reviewed citations
30+ Years of research
Co-founded by Dr. James W. Pennebaker Inventor of LIWC

From Academia to Application

At Receptiviti, we transform this trusted science into a platform that brings LIWC and psycholinguistic analysis into practical business use — making powerful insights more accessible and impactful. Like LIWC, Receptiviti is industry-agnostic. Whether you're in sports, marketing, consulting, HR, or any other field, we help you extract the most value from your language data.

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An API to Make Analysis Easy

The Receptiviti API is seamlessly integrated, enhancing the latest AI, ML, and generative models and serving as key ingredients in products and platforms you know and love. With Receptiviti, anyone can benefit from the decades of research leveraging LIWC, whether by recreating studies or uncovering a new world of insights through our other frameworks, including Big 5, Drives, and Cognitive Styles.

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Customer Impact

We lead the science. Our customers drive the impact.

Hiring

Identify top talent faster, objectively quantify job and culture-fit, and reduce hiring costs.

Team Dynamics

Strengthen collaboration, measure organizational culture, boost productivity, and reduce attrition.

Branding & Marketing

Elevate brand messaging, increase audience engagement, lower customer acquisition costs, and maximize ROI.

Leadership & Growth

Accelerate growth, refine leadership potential, and build elite teams.

Workplace Wellbeing

Enhance wellness programs, reduce burnout, and improve retention and health outcomes.

Diligence & Compliance

Minimize key person risk and support compliance.

Our Mission

With LIWC's inventor, Dr. Jamie Pennebaker, as our co-founder and our team of linguistics, psychology, and technology experts, we are focused on producing the highest caliber of science at the intersection of language and psychology. Our mission is to help platforms and organizations better understand the people and groups who matter most to them. Scientific rigor is not just our priority — it's in our DNA.

Explore More Frameworks and Measures

Big Five PersonalityLIWCCase StudiesDISC PersonalityNeeds and ValuesCognitive MeasuresLeadership Style CircumplexEmotionsSocial DynamicsCommunication DynamicsDrives and MotivationsMental WellnessHate Speech and ToxicityTemporal and Orientation

Ready to put LIWC science to work?