How Diligent is your People Due Diligence Process?
Discover how language-based psychological insights help VC and PE firms mitigate people risk during founder due diligence without adding friction.
The Receptiviti Blog
Language. Psychology. People.
Why Language Analysis Is the Missing Piece in Athlete Evaluation
Professional sports teams rely on data-driven insights, but evaluating player intangibles remains subjective. Receptiviti’s language-based psychological analysis provides objective, scalable insights into an athlete’s mindset, adaptability, and leadership - giving teams a competitive edge beyond stats.
Interactive Earnings Call Demo: Moving Beyond Sentiment Analysis for Insights
Discover groundbreaking earnings call insights with the Receptiviti API. Try our interactive demo.
Transforming NFL Recruitment and Talent Assessment with the Receptiviti API
Discover how the Receptiviti API is enhancing NFL recruitment and talent assessment by providing innovative, data-driven insights about player's psychology.
Automate Audience Segmentation and Brand Content Tailoring with Psycholinguistics and LLMs
Discover how automating audience segmentation and brand content tailoring with psycholinguistics and LLMs can transform your marketing strategy.
Yes, You Can Predict Loan Default from Loan Application Text
This study shows that analyzing text from online loan requests can improve predictions of loan default by revealing insights into borrowers' psychological and personality traits. Incorporating Linguistic Inquiry and Word Count (LIWC) analysis into predictive models provides a more nuanced view of borrower risk and significantly enhances accuracy, potentially boosting lenders' ROI by up to 5.75% compared to models relying solely on financial and demographic data.
How to Group an Audience by Personality Traits Using Psycholinguistic Cluster Analysis
Uncover the power of Psycholinguistic Cluster Analysis and use language analysis to group people based on similarities in their personality and psychology.
The Right Data Source for Personality Insights: LinkedIn vs. Interviews
This blog post explores how LinkedIn language and interview language provide different insights into an individual's personality and psychology.
Measuring Workforce Culture Change During Mergers and Acquisitions Using Psycholinguistics
During mergers and acquisitions, understanding and measuring workforce culture change is crucial to ensure a successful outcome. This blog post explains how workforces reshape their cultures during mergers and how psycholinguistics can uncover indicators of risky mergers and predictors of success.
Enhancing Objectivity of Hiring Decisions with Objective Psychological Insights
To enhance the objectivity of hiring decisions, Receptiviti demonstrates how to uncover insights into candidates’ psychology by analyzing language from their interviews.
A Psychological Analysis of Ozempic Users: A Guide for Pharmaceutical Marketers
This post provides an overview of an approach the pharmaceutical marketers can use to uncover the psychology of Ozempic users by analyzing their reviews of the medication on Drugs.com; it highlights the differences between those who rate the drug favorably and unfavorably, and explores the implications for marketers targeting this audience.
The Psychology of Super Bowl Sunday: A Mental Match-up
Explore the psychology behind the Chiefs, 49ers, Ravens, & Lions. Discover coach and quarterback mentality will impacts the Super Bowl showdown.
Beyond DISC: Assessing Team Dynamics by Analyzing Interactions
DISC assessments offer valuable insights into individual strengths and communication styles, yet their reliance on static personality types may oversimplify team dynamics. To optimize collaboration, a comprehensive approach is crucial. Integrating DISC with nuanced measurements of real-time interpersonal dynamics provides a holistic evaluation, deepening our understanding of characteristics that impact team performance positively or negatively.
3-Year Study of Healthcare Worker Mental Wellbeing and Burnout
The Healthcare Workers Mental Wellbeing Index monitored the mental wellbeing of over 6,500 healthcare professionals during the COVID-19 pandemic by analyzing their language on Reddit. The study tracked fluctuations in anger, fear, anxiety, stress, and empathy over the three-year period.
How Many Interactions Are Needed to Capture a Personality?
Personality is a paradox. On one hand, people are more or less consistent in the ways they engage with the world. On the other hand, personality can be fluid, developing over time and fluctuating in response to aspects of our physical and social environments. So, when using language to measure personality, how much language and how many interactions are required to generate a stable profile of a person’s personality?
The Psychology of Quitting: Negative Emotions Surrounding Leaving a Job Depend on Thinking Styles
Voluntary terminations are costly and disruptive for organizations. New findings about the psychology of employees who leave can equip I/O psychologists and HR professionals with predictive indicators that can help anticipate, prevent, or mitigate the disruption of voluntary turnover.
Call Center Cheat Code: How Concrete Language Improves Customer Satisfaction
Studies highlight that call center customers are more satisfied with agents who demonstrate effective listening skills by using concrete language. Linguistic concreteness involves the use of specific and tangible words, as opposed to abstract and vague language.
Communal-Agentic Traits: The Personality of Public Company CEOs who Outperform Their Peers
In a ground-breaking research study into the leadership style and personality traits of thousands of executives of publicly-traded companies, the company cultures they create, and the long-term financial performance of their organizations, findings indicate that leaders who effectively integrate agentic and communal styles consistently generate stronger financial returns over longer periods of time than their peers.
Brand Personality Analysis Made Easy for Marketers: Airbnb vs. Vrbo using the Receptiviti API
To demonstrate how to assess brand personality on social media, we captured the most recent 3,000 Twitter posts from two vacation rental marketplace company accounts, Airbnb and Vrbo, and scored the language using Receptiviti’s Big 5 Personality framework to generate language-based personality assessments of each brand.
Delivering Bad News: The Psycholinguistics of Layoff Memos
How the layoff memos from the CEOs of Google, Meta, Amazon, Disney, and Microsoft compare on assertiveness, emotional awareness, time focus, and accountability.
Analyzing CEO Psychology Using Earnings Call Transcripts: Musk vs. Barra
We compared the language-based personalities of Tesla’s Elon Musk and GM’s Mary Barra using the unscripted portions of their earnings calls.
The Psychological Impact of Twitter's Takeover: A Glassdoor Analysis
Receptiviti research finds that organizations can use Glassdoor reviews to gain insight into the psychological well-being of employees during company-wide shifts.
Sam Bankman-Fried's Language Foreshadowed the FTX Fraud
How was a smart but disheveled 30-year-old able to con $8 billion from so many customers and investors? Hint: It’s all in his language. We analyzed transcripts of ten SBF interviews conducted between 2020 and 2022, and find evidence of dark personality traits and predictors of fraudulent behavior.
Your Personality Assessment Isn't Objective
Personality assessments are subjective. Why? Because they rely on the assessment-taker's perception of themselves - biases, insecurities and all. To fix the limitations of self-reporting, assessments must integrate more objective and implicit measures of personality.